New Retailer Resource Center at Las Vegas Market

The Retailer Resource Center, the Association’s home at market and a trusted market fixture for years, brings expanded services and a grand opening party to the summer Las Vegas Market. The Association Board of Directors and staff invite market attendees to celebrate the newly merged organization and the new larger showroom at B-1050. The grand opening party will be held Monday, July 29, from 4:00 – 6:00 p.m., and will be preceded by a ribbon cutting ceremony.

“As the team at IMC moves forward with a gift and home strategy in building C, we recognized the benefit to both buyers and our vendor partners in moving to a larger showroom in building B,” said Sharron Bradley, CEO of the Association. “The new showroom enhances our initiatives and provides a more efficient shopping experience for our customers and clients.”

Market buyers will continue to enjoy the many benefits provided in the RRC as the NAHFA Retailer Resource Center brings together all the services retailers need to do better business, all in one easy shopping destination. Visitors will find the latest in technology, business-consulting services, financial solutions, operations support and much more. Complimentary seminars are scheduled throughout market week and are often standing room only.

“We have always found that any buyer who visits the RRC takes home invaluable information on doing better business,” said Mary Frye, NAHFA’s EVP. “Success is not just about inventory, it is about the entire operation, and that is why the Retailer Resource Center has been an important part of markets for years. And of course, we love knowing how we can be of service to all retailers, so stop by, have some refreshments and let us know how we can help.”

Free breakfast, coffee, refreshments and Happy Hour, all courtesy of the RRC service providers, sponsors and the new North American Home Furnishings Association, are provided daily.

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About the North American Home Furnishings Association:
The North American Home Furnishings Association (NAHFA) was founded in 2013 with the merger of the three largest home furnishings retailer associations in the U.S. The NAHFA is the nation’s largest organization devoted specifically to the needs and interests of home furnishings retailers, with more than 1,800 members representing more than 7,000 storefronts across all 50 states and several foreign countries. Association offices in the East, West, and Central United States provide its members with programs, resources, services, and a unified voice[LC1]  in government relations by partnering with home furnishings industry suppliers, vendors, affiliates, and other organizations. For more information on the NAHFA visit http://www.nahfa.org.

Two Seasoned Sales and Communications Professionals Join High Point Market Staff

July 18, 2013

High Point, NC, July 18, 2013 — The High Point Market Authority is pleased to announce the addition of Mona J. Delia as vice president of communications and Candy Baker as director of industry sales and promotions for High Point Market.

“I’m very excited to welcome Mona and Candy to the team,” said Tom Conley, president and CEO of High Point Market Authority. “Their strong knowledge of the sales process, public relations and communications skills, coupled with the commitment to our exhibitors and attendees will be real assets as they contribute to the ongoing success of our industry.”

Delia will provide strategic direction for all public relations and communications programs related to the biannual High Point Market. She will add more than 25 years of corporate communications, public relations, and investor relations experience to the Market Authority staff.

“The Market Authority has created an excellent communications infrastructure,” Delia said. “I look forward to continuing to build the High Point Market brand and enhance our position as the world’s most important home furnishings event.”

Baker will direct sales initiatives for all High Point Market sponsorships and promotions. A High Point native with almost 10 years in advertising sales and nearly 20 years of experience in the home furnishings industry, Baker is excited to return to her roots.

“I’m looking forward to helping High Point Market exhibitors find new, innovative, and cost effective ways to reach buyers,” Baker said. “With the range of opportunities we offer, I’m sure we can create individualized programs that offer the very best avenues for exhibitors’ marketing investments.”

About the High Point Market Authority

The High Point Market Authority, www.highpointmarket.org, is the official sponsor and organizer of the High Point Market in High Point, N.C. Featuring an extensive selection of exhibitors spanning every category, style, and price point, and attracting tens of thousands of visitors from more than 100 countries twice each year, the High Point Market is the driving force of the home furnishings industry. Find the High Point Market anywhere online, and follow on Twitter using the hashtag #hpmkt.

For more information, contact:

Mona J. Delia

Vice President, Communications

mona@highpointmarket.org

336.888.3230

Making it Big, Keeping it Easy: HFIC 2013

July 2013

Let me ask you this: Have you ever been served champagne from someone suspended upside-down above you by a single loop of fabric? Well, if you were at the HFIC’s final night Masquerade Ball, you can confidently brag to your friends that you have! And that wasn’t the only surprise in store for conference attendees this year. As the first conference hosted by the North American Home Furnishings Association, the organization added as much lagniappe (that’s New Orleans lingo for “a little something extra”) as possible. For starters, the hotel was just steps from the French Quarter and Bourbon Street, so it was easy to get out and have a great time after a fulfilling day at conference. NAHFA sponsored off-site activities of a ghost tour and a swamp airboat ride, as well as an evening dine-around, so attendees were able to take in the real flavor of the city.

Conference kicked off on Sunday, June 2, with an entertaining opening session by both Master of Ceremonies Doug Keeley, who reminded us that everyone has a unique story, and by Jim Knight, former head of training at Hard Rock, who showed us how to create a business culture that rocks. That evening, attendees were able to get creative planning and making their masks for the Masquerade Ball before sitting down for dinner and a magic show. Monday and Tuesday, June 3-4, focused on learning and shopping more than 50 vendors in the showcase. Many seminars and workshops were standing-room only, and participants left with a wealth of information to help take their businesses to the next level. Some of the standout sessions included the early-riser Bloody Marys and Difficult Clients session with Margi Kyle, Bob Aita’s healthcare reform presentation, shopper trends from GE Capital, a three-part social media course by Crystal Valkaitis, and cash flow and key trends presentations by Gene Marks. The closing session on Tuesday by Kelly McDonald took an in-depth look at controlling your organization’s customer experience. Throughout conference, NAHFA sprinkled in a lot of extras, like the Product Showcase Game, where retailers had to ask questions of and collect signatures from at least 40 of the showcase vendors to enter in a drawing for $1,000. The Big Easy Best Idea contest was also a hit, allowing participants to share their greatest ideas for business success in a challenge to win up to another $1,000. Showcase exhibitor Serta brought its own lagniappe along with a visit from its mascot, the Serta Sheep. He walked around the showcase saying hello and attendees left with some great photos.

The Masquerade Ball on June 4 was a fun and fitting way to end our time in New Orleans. We were all able to show a different side of ourselves with costumes and masks. A local band played the soundtrack for the evening and aerial artists served champagne suspended in the air. And your association’s very own Kaprice Crawford, Membership Team Leader, won the dance competition! The ball truly showcased the magic and mystery of the Big Easy.

Overall, conference this year was a huge success. I hope you’re gearing up for next year at Wild Horse Pass in Chandler, Ariz., from June 1-3! We’ll see you there. And don’t forget, just like this year and every year, we’ll have an app ready to go so you can have conference information at your fingertips. 

To download presentations from any of the seminars or workshops, head to thehfic.com.

Avenue 62: A Vision of Furniture with Soul

7/11/2013

When Meredith Younger Spell took over the creative reigns of her father’s company last year, she had a vision. She knew she wanted to define Younger as a brand, create a niche and make a statement. But what to do? Younger has always had a mid-century persuasion due to Mike Younger (founder, CEO and Meredith’s father) growing up in the furniture industry in the 70s. Upon Meredith’s independent research into the vaults of furniture history, she discoved that every piece she “pinned” or “tore out” or “ear marked” ironically originated from between 1950 and 1975. Everything that tripped her creative trigger was founded in midcentury. And it makes sense considering she has always been obsessed with Bob Dylan, the Beatles, Andy Warhol, the hippie movement, and anything else that came out of that period. An old soul, and she was not even born until 1982.

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With stacks of inspiration pictures in hand, Meredtih defined her vision: To create a line of furniture with the same heart and soul, passion, energy and vibe of midcentury but totally reinvented, redesigned and transformed for today. A birth of something new out of a love for something old.

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Out of this labor of love, Avenue 62 was born in October of 2012. Since it’s birthdate less than one year ago, Avenue 62 has already made a name for itself. Avenue 62 has been totally embraced by retail stores, interior designers and customers alike. Seven models from the collection have already made it onto Younger’s best seller list, company-wide, which is quite a feat considering it usually takes new styles several years to gain best-seller status. Meredith attributes this success to customers being open and excited to furniture with heart and soul.

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“People want their homes to reflect their style and make a statement of who they are. When you choose furniture you really love, your space feels even more like home and it makes you smile. It’s just like fashion.” Meredith continues, “I like to say Avenue 62 is appreciated by the young professional with ‘young’ being a state of mind rather than an age. People in their 20s, 30s and 40s embrace Avenue 62 because, like myself, these looks are totally new and fresh. But for people in their 50s, 60s and 70s, they personally remember what these looks are reminicent of and they dig it. Either way, it works.”

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Meredith is passionate about creating furniture that makes a statement, defines a style and has soul. Meredith says, “Sometimes the furniture industry shies away from the bold and fearless moves that the fashion industry embraces: interesting shapes, taking risks, the use of color. And that is where I want to take Younger. I do believe the furniture industry is growing, changing and embracing the fact that we are a fashion industry. The more of that perspective we can bring into our industry, the better off we will be, the more fun we will have and the happier we will make our customers.”

For more photos of the collection and more information:

http://youngerfurniture.com/avenue-62

http://youngerfurniture.com/

http://www.flickr.com/photos/youngerfurniture/

For more information:

Meredith Younger Spell

Meredith@youngerfurniture.com

Woodchuck’s debuts HGTV HOME Furniture

As part of their HGTV HOME Furniture debut celebration, Woodchuck’s hosted Linda Woodrum, the interior designer of the HGTV Smart Home, who gave an exclusive behind-the-scenes look at her approach to designing HGTV’s first high-tech coastal home.

As part of their HGTV HOME Furniture debut celebration, Woodchuck’s hosted Linda Woodrum, the interior designer of the HGTV Smart Home, who gave an exclusive behind-the-scenes look at her approach to designing HGTV’s first high-tech coastal home.

Bassett, VA, July 1, 2013 — Woodchuck’s Furniture, Jacksonville, Florida’s exclusive retailer for the HGTV HOME Furniture Collection, not only debuted the highly sought after new HGTV HOME Furniture collections but timed their debut with the opening of HGTV’s Smart Home in Paradise Key, a new

development near Jacksonville Beach. Displayed on their retail floor in vignettes similar to the Smart Home’s rooms are the Woodlands, Water’s Edge, Classic Chic, Meadowbrook Manor and Modern Heritage collections along with fashion upholstery and collected accent pieces.

In celebration of their exciting debut of the HGTV HOME Furniture brand, Woodchuck’s hosted Linda Woodrum, the interior designer of the HGTV Smart Home, who gave an exclusive behind-the-scenes look at her approach to designing HGTV’s first high-tech coastal home to a standing-room-only audience. In addition, Woodchuck’s gave away several door prizes including a $5000 HGTV HOME furniture grand prize. Two lucky families won a private tour with Linda of the Smart Home on Sunday, May 5.

To officially launch the new HGTV HOME Furniture Collection at Woodchuck’s Furniture, Linda Woodrum, HGTV Smart Home interior designer helped Doug Correia, president of Woodchuck’s Furniture cut the ribbon. On hand for the celebration are (left to right) Matt Johnson, HGTV HOME Furniture vice president of sales and merchandising; Victoria Valentinas, HGTV HOME Furniture visual merchandising coordinator; and standing next to Doug is Renee Loper, HGTV HOME Furniture vice president of marketing.

To officially launch the new HGTV HOME Furniture Collection at Woodchuck’s Furniture, Linda Woodrum, HGTV Smart Home interior designer helped Doug Correia, president of Woodchuck’s Furniture cut the ribbon. On hand for the celebration are (left to right) Matt Johnson, HGTV HOME Furniture vice president of sales and merchandising; Victoria Valentinas, HGTV HOME Furniture visual merchandising coordinator; and standing next to Doug is Renee Loper, HGTV HOME Furniture vice president of marketing.

“We were very fortunate to have the inspiring HGTV Smart Home near us and to be able to debut the HGTV HOME Furniture collection with such fanfare,” commented Doug Correia, president of Woodchuck’s Furniture. “Our customers have always looked to us for not only bringing them high quality furniture but also great value and style and the HGTV HOME Furniture collection fits perfectly with those goals. The addition of the Smart Home has given us and our consumers great new ideas on how to combine the HGTV HOME Furniture collections to create the unique personal looks that they are striving for.”

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About HGTV

HGTV, America’s leading home and lifestyle brand, is one of cable’s top-rated networks and is distributed to more than 99 million U.S. households. HGTV’s website is the nation’s leading online home-and-garden destination that attracts an average of 5 million unique visitors per month. The HGTV HOME products line currently include exclusive offers of paint, flooring, lighting, furniture, plants, fabric and other home-oriented products. In partnership with Hearst Magazines, the HGTV Magazine, a home and lifestyle publication, is currently available on newsstands.

Headquartered in Knoxville, Tenn., HGTV is wholly owned by Scripps Networks Interactive Inc. (NYSE.SNI), which also operates Food Network, DIY Network, Cooking Channel, Travel Channel and Great American Country.

For More Information:

Dawn Brinson

The Media Matters, Inc.

dbrinson@themediamatters.com

336.956.2488