NAHFA Partners with PROFITsystems to Bring Back the Retail Performance Report

The NAHFA and PROFITsystems’ consultants will re-launch the benchmarking tool for the home furnishings industry during the 2015 Home Furnishings Networking Conference.

COLORADO SPRINGS, CO – December 8, 2014- The North American Home Furnishings Association (NAHFA) announced today that the organization will be working with PROFITsystems’ consultants Wayne McMahon and David McMahon to re-launch the popular annual Retail Performance Report. The upcoming edition of the report will be compiled from 2014 data and released at the 2015 NAHFA Home Furnishings Networking Conference, May 17-19 in Orlando.

Last compiled seven years ago, the Retail Performance Report has been regarded as the “bible of benchmarking” for the home furnishings industry. Performance Data is compiled on an annual basis from retailers across North America. The result is a report that businesses can use to compare themselves against their peers in the industry.

“We are extremely excited to be working with PROFITsystems experts Wayne McMahon and David McMahon to bring back the Retail Performance Report. It will be great to once again provide this invaluable benchmarking tool to our members and to the industry,” said Kaprice Crawford, NAHFA Membership Director.

PROFITsystems’ Wayne McMahon, CPA, CMA and David McMahon, CMA, EA are long time industry consultants and performance group directors. They are certified accountants and provide financial and operational improvement advice to home furnishings retailers.

“We have found through our performance groups and consulting clients that those retailers who watch their key performance indicators and compare themselves against their peers are the most successful. They’re in touch with their business,” said David McMahon of PROFITsystems.

Leveraging the latest professional web survey technology, the NAHFA and PROFITsystems aim to compile data that can help determine industry averages and help home furnishings retailers understand how they measure up against their peers and competition. In addition, both organizations will offer retailers the opportunity to have their data confidentially compared against the industry norm and receive individual feedback and recommendations.

Education on the value of benchmarking and invitations to participate in the new 2015 NAHFA Retail Performance Report will be made available in January.

About the NAHFA
The North American Home Furnishings Association (NAHFA) was founded in 2013 with the merger of the three largest home furnishings retailer associations in the U.S. The NAHFA is North America’s largest organization devoted specifically to the needs and interests of home furnishings retailers, with more than 1,800 members representing more than 7,000 storefronts across all 50 states and several countries. Association offices in the East, West, and Central United States provide members with programs, resources, services, and a unified voice in government relations by partnering with home furnishings industry suppliers, vendors, affiliates, and other organizations.

About PROFITsystems
PROFITsystems is a complete solution for the modern home goods retailer. Key components of their solutions for retailers include enterprise software, consulting, performance groups, advanced education, group-buying freight programs, eCommerce and business intelligence. PROFITsystems features real-time inventory management, customer relations management, point-of-sale, and accounting systems. For additional information on PROFITsystems, please visit their website at: www.profitsystems.com.

Media Contact:
Guadalupe Pagalday
Phone: 719 433 7036
guadalupe.pagalday@accellos.com

NAHFA Adds Three Membership Programs

Programs Help Retailers Increase Sales and Customer Satisfaction

Roseville, CA – November 18, 2014 - The North American Home Furnishings Association (NAHFA) announced today its added three new programs to help its members grow their businesses. These programs include online marketing, a cloud-based phone system and secondary finance.

Furniche.com is a consumer website geared toward educating consumers throughout the home furnishings purchasing process; it offers members a way to expand their online presence. NAHFA members receive a 25-45% discount on the service, based on number of store locations. The program features location services, ad placements, content-driven marketing, SEO support, performance analytics and social media integration.

Members looking for a new phone system can take advantage of the program with Crexendo, a cloud platform that scales with the business. The program offers low monthly fees, free upgrades, free domestic long distance calls to the U.S. and Canada, plug-and-go capabilities and no hardware/software installation. NAHFA members receive a discount on this program and could save up to 50% on their upgraded phone system.

Access to secondary and alternative finance programs is important in today’s economy. NAHFA now has a program with LendPro by which members can obtain more approvals for consumers applying for in-store financing. Multi-tier lending options, maximized approvals and a streamlined application process are just a few tangible benefits to this program. “One of our missions is to help our members improve and grow their business,” said NAHFA’s CEO Sharron Bradley. “These new programs provide tools for them to operate more efficiently, reach more consumers and facilitate financing for customers. We’re happy to be working with these outstanding companies.”

About the North American Home Furnishings Association:
The North American Home Furnishings Association (NAHFA) was founded in 2013 with the merger of the three largest home furnishings retailer associations in the U.S. The NAHFA is the nation’s largest organization devoted specifically to the needs and interests of home furnishings retailers, with more than 1,800 members representing more than 7,000 storefronts across all 50 states and several foreign countries. Association offices in the East, West, and Central United States provide its members with programs, resources, services, and a unified voice in government relations by partnering with home furnishings industry suppliers, vendors, affiliates, and other organizations. For more information on the NAHFA visit www.nahfa.org.

NAHFA Welcomes New Board Members

Roseville, CA, November 7, 2014— The North American Home Furnishings Association (NAHFA) held its annual membership meeting, Sunday, October 19, at NAHFA’s Retailer Resource Center (RRC) during the High Point Market.

NAHFA’s president, Rick Howard, Sklar Furniture, Boca Raton, FL welcomed incoming president, Mary Cramer, Cramer’s Home Furnishings, Ellensburg, WA. The 2015 slate of officers also includes: president-elect, Jeff Child, RC Willey, Salt Lake City, UT; vice president, Steve Kidder, Vermont Furniture Galleries, Williston, VT; secretary/treasurer, Jim Fee, Stoney Creek Furniture, Stoney Creek, ON, Canada; and chairman, Rick Howard.

David Masin, Masin’s Furniture, Bellevue, WA, Tom Olinde, Olinde’s Furniture, Baton Rouge, LA, and Dorian Sims, Stacy Furniture & Accessories, Grapevine, TX were voted in as new board members. David Harkness, Harkness Furniture, Tacoma, WA and Claudia LeClair, Fiesta Furnishings, Scottsdale, AZ joined the executive committee and Jesus Capo, El Dorado Furniture, Opa Locka, FL and Alex Macias, Del Sol Furniture, Phoenix, AZ were elected for a second term as board members.

“We’ve made great strides in the last 18 months with the merger and the initiatives we’ve undertaken,” said NAHFA’S CEO Sharron Bradley, “Under the board’s direction we’ve increased our educational programs and regional outreach efforts to members. We’ve hosted a successful networking conference, grown our government relations efforts, added new membership programs and strengthened our relationships throughout the industry. I know we can keep that momentum going with our incoming officers and board members and build on the successes we’ve achieved. “

Officers and board members officially begin their terms on Jan. 1, 2015.

About the North American Home Furnishings Association:
The North American Home Furnishings Association (NAHFA) was founded in 2013 with the merger of the three largest home furnishings retailer associations in the U.S. The NAHFA is the nation’s largest organization devoted specifically to the needs and interests of home furnishings retailers, with more than 1,800 members representing more than 7,000 storefronts across all 50 states and several foreign countries. Association offices in the East, West, and Central United States provide its members with programs, resources, services, and a unified voice in government relations by partnering with home furnishings industry suppliers, vendors, affiliates, and other organizations. For more information on the NAHFA visit nahfa.org.

New England Region of the NAHFA Hosts 6th Annual Holiday Bash

Roseville, CA, November 3, 2014— Members of the North American Home Furnishings Association’s (NAHFA) New England region will host their Sixth Annual Holiday Bash, December 11, from 6-9:00 p.m. in Framingham, Mass.

The Association invites all members of the home furnishings industry to enjoy an evening of camaraderie and networking at Papa-Razzi, one of the area’s premiere Italian trattorias. There’s no cover charge and the food and drinks are complimentary.

“We’re looking forward to celebrating the holidays with Association members and local friends in the New England area,” said Mary Frye, NAHFA’s executive vice president. “Bringing members together to network and celebrate is always rewarding.”

The Holiday Bash is hosted by the New England Region of the NAHFA. RSVP by December 2 at events@nahfa.org or 800-422-3778. For event inquiries contact Richard Tubman (978) 263-4509, Kirk Simon (508) 528-0501 or Steve Kidder (802) 316-9003.

About the North American Home Furnishings Association:
The North American Home Furnishings Association (NAHFA) was founded in 2013 with the merger of the three largest home furnishings retailer associations in the U.S. The NAHFA is the nation’s largest organization devoted specifically to the needs and interests of home furnishings retailers, with more than 1,800 members representing more than 7,000 storefronts across all 50 states and several foreign countries. Association offices in the East, West, and Central United States provide its members with programs, resources, services, and a unified voice in government relations by partnering with home furnishings industry suppliers, vendors, affiliates, and other organizations. For more information on the NAHFA visit www.nahfa.org.

NAHFA Announces Home Furnishings Networking Conference 2015

Save the date May 17-19, 2015 Orlando, FL2015 Home Furnishings Networking Conference

Roseville, CA, October 15, 1014 — The North American Home Furnishings Association (NAHFA) will host its third annual all-industry networking conference, May 17-19, 2015 at the Disney Coronado Springs Resort, Orlando, FL.

“The 2014 conference had a record retailer attendance of 120 stores,” said Sharron Bradley, NAHFA’s CEO. “The conference committee’s goal is to double that store attendance in Orlando.”

NAHFA is partnering with the Disney Institute for a segment of the conference. The Disney Institute is recognized worldwide for its professional development and external training. NAHFA 2015 conference attendees will enjoy access to portions of this award-winning training plus a full conference agenda. “Being able to tap into the Disney Institute is a key advantage of this year’s conference, stated Andrew Tepperman, Tepperman’s, Windsor, ON, Canada. “ I’ve tried over the years to participate in the Institute but found it too cost prohibitive on my own. Now I get the Institute and so much more, it’s an incredible value.”

“This will mark my 40th year going to conference,” said Dave Harkness, Harkness Furniture, Tacoma, WA. “NAHFA has stepped up the speakers and content and I find it even more compelling. The Orlando conference will be the best of all worlds as we’ll be exposed to one of the finest cultures in any industry—Disney. Finding out what they do and how they accomplish superb customer experiences is something I really want to learn and incorporate into my business.”

The HFNC will include educational sessions, key speakers, facilitated networking, and a product showcase. Room rates at the Coronado Springs are $164 per night/double occupancy with extended stay options available at the group rate. Visit theHFNC.com for more details and registration.

About the North American Home Furnishings Association:
The North American Home Furnishings Association (NAHFA) was founded in 2013 with the merger of the three largest home furnishings retailer associations in the U.S. The NAHFA is the nation’s largest organization devoted specifically to the needs and interests of home furnishings retailers, with more than 1,800 members representing more than 7,000 storefronts across all 50 states and several foreign countries. Association offices in the East, West, and Central United States provide its members with programs, resources, services, and a unified voice in government relations by partnering with home furnishings industry suppliers, vendors, affiliates, and other organizations. For more information on the NAHFA visit nahfa.org.

NAHFA Announces Call for 2015 Retailer of the Year Nominations

Roseville, CA, Wednesday, October 15, 2014— The North American Home Furnishings Association (NAHFA) is accepting nominations for its 2015 Retailer of the Year award. Nominations are due by December 19, 2014 and awards will be presented on May 17, 2015 at the annual Home Furnishings Conference in Orlando, FL.

“We wish we could award every single member of our Association—because let’s face it, being a retailer and staying in business is hard—but we’re looking to the industry to nominate truly exceptional members for recognition,” said Sharron Bradley, NAHFA’s CEO.

The Association is looking for NAHFA members who demonstrate exemplary service to the industry and to their communities and who provide an exceptional customer experience in their stores. Nominees will be considered in two categories—businesses with sales volume under $10 million and those with sales volume $10 million or above.

Any member of the home furnishings industry may nominate one or more NAHFA member for Retailer of the Year. Nominees will be contacted to ascertain eligibility and interest prior to the selection process. A representative from each section of the industry is included on the selection committee, to include NAHFA’s Board members; a sponsor manufacturer; an industry supplier; a former award recipient; a principal of the International Home Furnishings Representatives Association; and a member of the industry press.

About the North American Home Furnishings Association:

The North American Home Furnishings Association (NAHFA) was founded in 2013 with the merger of the three largest home furnishings retailer associations in the U.S. The NAHFA is the nation’s largest organization devoted specifically to the needs and interests of home furnishings retailers, with more than 1,800 members representing more than 7,000 storefronts across all 50 states and several foreign countries. Association offices in the East, West, and Central United States provide its members with programs, resources, services, and a unified voice in government relations by partnering with home furnishings industry suppliers, vendors, affiliates, and other organizations. For more information on the NAHFA visit nahfa.org.

NAHFA Hosts Membership Meeting at High Point Market

Roseville, CA, October 14, 2014— The North American Home Furnishings Association (NAHFA) will hold its annual membership meeting, Sunday, October 19, 7:30 a.m. at NAHFA’s Retailer Resource Center (RRC) on the first floor of Plaza Suites. All NAHFA members and media are invited; a continental breakfast will be served.

NAHFA’s president, Rick Howard, Sklar Furniture, Boca Raton, FL will speak to the achievements of the Association and to ongoing initiatives and priorities that will benefit members and the industry. Howard will also pass the gavel to the incoming 2015 president, Mary Cramer, Cramer’s Home Furnishings, Ellensburg, WA. Cramer will share his vision and goals for the coming year.

The Association will recognize Howard Haimsohn, Lawrance Contemporary, San Diego, CA as he steps down from the board. Haimsohn was instrumental in working on the merger of the three associations that became the NAHFA in 2013 and has served the retail associations for more than 30 years in many capacities, including president of the former NHFA and WHFA.

“Howard’s exceptional leadership has influenced the progress of NAHFA,” said Sharron Bradley, NAHFA’s CEO. “It’s been a pleasure and an honor to work with Howard over the last 13 years. We’re grateful for his service to the Association and to the industry.”

Attendees are invited to stay to hear Jerry Epperson’s State of the Industry presentation directly following. 

About the North American Home Furnishings Association:

The North American Home Furnishings Association (NAHFA) was founded in 2013 with the merger of the three largest home furnishings retailer associations in the U.S. The NAHFA is the nation’s largest organization devoted specifically to the needs and interests of home furnishings retailers, with more than 1,800 members representing more than 7,000 storefronts across all 50 states and several foreign countries. Association offices in the East, West, and Central United States provide its members with programs, resources, services, and a unified voice in government relations by partnering with home furnishings industry suppliers, vendors, affiliates, and other organizations. For more information on the NAHFA visit nahfa.org.

NAHFA’s Next Gen NOW Market Events

Power lunch, endorsed education and semi-annual bash

Roseville, CA, October 10, 2014 — The North American Home Furnishings Association (NAHFA) is hosting a Lunch with Leaders event, Sunday, October 19, at the High Point Market for Next Gen NOW members and industry leaders and influencers.

Next Gen NOW members will have the opportunity to share a one-on-one working lunch with seasoned professionals in select showrooms during which they’ll learn best practices, expand upon their knowledge of the industry and/or a specific segment of the industry, and make connections that will help them in their pursuit of progressing the home furnishings trade. Industry leaders participating in the lunch include Lee Goodman, Jerome’s Furniture, Kim Shaver, Kim Darden Shaver Communications, and Kim Yost, Art Van Furniture.

“The Next Gen NOW Lunch and Learn session have been a huge success,” said Sharron Bradley, NAHFA’s CEO. “Our goal with this community is to help facilitate its members’ growth and involvement within the industry however we can, whether that be arranging lunches with well-respected leaders or providing an opportunity to network. ”

Next Gen NOW members can learn more at ngnow.org or by contacting Cindi Williams at (800) 422-3778 or cwilliams@nahfa.org.

Join Next Gen NOW members Sunday evening from 6:00—8:00 p.m. at the FurnitureDealer.net hangout at 311 S. Elm Street. There’s free parking, free WiFi, adult beverages and comfortable seating inside and out.

Members invite buyers to attend the following Next Gen NOW sponsored education during market as well.

NAHFA Retailer Resource Center, 1st Floor, Plaza Suites
Amazon Marketplace 101: Selling on Amazon
John Reisen, Sr. CMM – Lawn & Garden & Brent Avila, Sr. CMM – Home, Amazon
Sunday, October 19, 1:00 – 2:00 p.m.; Repeats Monday, October 20, 11:30 a.m. – 12:30 p.m.

Retail has evolved and eCommerce has grown in popularity among consumers with high growth expected to continue. Many shopping experiences begin online with significant influence on offline sales. New opportunities exist for small retailers to reach more customers through eCommerce avenues. Learn how Amazon reaches a broad audience of unique visitors and your potential customers. Find out the how Amazon can support your bottom line. This presentation will cover how retailers can take steps to begin selling on Amazon’s platform.

About the North American Home Furnishings Association:
The North American Home Furnishings Association (NAHFA) was founded in 2013 with the merger of the three largest home furnishings retailer associations in the U.S. The NAHFA is the nation’s largest organization devoted specifically to the needs and interests of home furnishings retailers, with more than 1,800 members representing more than 7,000 storefronts across all 50 states and several foreign countries. Association offices in the East, West, and Central United States provide its members with programs, resources, services, and a unified voice in government relations by partnering with home furnishings industry suppliers, vendors, affiliates, and other organizations. For more information on the NAHFA visit www.nahfa.org.

About Next Generation-NOW:
Next Generation-NOW is a community of young, passionate, vibrant home furnishings professionals that represents the future of the home furnishings industry. Working together, this community helps develop the next group of industry leaders through educational events, social networking, and peer guidance and gives a voice to the distinctive needs of future generations in the furniture industry. For more information, visit www.nextgenerationnow.net.

NAHFA Announces October 2014 High Point Seminars

October 10, 2014, Roseville, CA — The North American Home Furnishings Association has announced its seminar schedule for Oct. 18-23 High Point Furniture Market.

Free to market attendees, all seminars are held in the Retailer Resource Center on the first floor of Plaza Suites at 222 S. Main Street.

The NAHFA hosts seminars during Las Vegas and High Point Markets in dedicated Retailer Resource Centers, which are designed to give retailers access to information, vendors, workshops, and speakers that can help improve and grow their businesses. Sessions topics include everything from sales and sales management to social media, operations, promotions and technology.

“Our Retailer Resource Center is a great place for retailers to brush up on an issue they’ve been struggling with, gather information on products and services, and take a quick break in the café,” said NAHFA’s CEO, Sharron Bradley. “One of the Association’s goals is to provide retailers the tools they need to improve their businesses and our seminars and RRC are designed around that idea.”

The seminars are sponsored by Furniture Wizard. Seminars at Fall Market are offered Saturday, Oct. 18 through Tuesday, Oct. 21. A complete listing of the dates and times of NAHFA’s seminars is available here.

NAHFA’s High Point RRC Filled with Business Service Providers – October 2014

Roseville, CA, October 6, 2014 — The North American Home Furnishings Association (NAHFA) provides High Point buyers a one-stop marketplace filled with service providers offering money-saving tools to improve their businesses. The Retailer Resource Center (RRC), located on the first floor of Plaza Suites, hosts 30 vendors who offer products and services ranging from advertising and marketing, financial, consulting, and design, to technology, training, and warehouse distribution. The RRC is open Saturday, October 18 through Wednesday, October 22.

Companies exhibiting in the Retailer Resource Center:
indicates NAHFA Preferred Vendor

ACA – Advertising Concepts of America
Best Buy For Business
Bristlecone Financing
Clear Destination
Cory 1st Choice Home Delivery
Crexendo
CrossCheck
Custom Design Software
Diakon Logistics
Dispatch Track
Fisher Printing
FurnitureDealer.Net
Furniture Wizard
FurnitureCore / Impact Consulting
JRM Sales & Management
Knorr Marketing
Mail America
MicroD, Inc.
Moso Graphics
Myriad Software
NAHFA Warehouse Store
Profitability Consulting Group
PROFITsystems, a HighJump Product
Risk Assurance Partners, LLC
RM Innovations
Service Lamp Corporation
Spectrum Marketing
STORIS
Synchrony Financial
Tidewater Finance Company
Tropic Survival Advertising & Marketing
United Steel Storage, Inc.
VividWorks

Buyers are invited to start their day with a complimentary continental breakfast (Saturday-Wednesday, 8:00-9:30 a.m.) and refuel in the afternoons with hot dogs and snacks (Saturday-Tuesday, 11:30 a.m.-1:00 p.m.). Stop by anytime to relax and refuel with gourmet lattes, mochas and cappuccinos.

NAHFA’s Membership Representatives will be on site October 18-22 in the RRC (located by the Retailer Lounge) to answer questions and provide information about becoming an NAHFA member or to help existing members get the most out of their membership.

About the North American Home Furnishings Association:
The North American Home Furnishings Association (NAHFA) was founded in 2013 with the merger of the three largest home furnishings retailer associations in the U.S. The NAHFA is the nation’s largest organization devoted specifically to the needs and interests of home furnishings retailers, with more than 1,800 members representing more than 7,000 storefronts across all 50 states and several foreign countries. Association offices in the East, West, and Central United States provide its members with programs, resources, services, and a unified voice in government relations by partnering with home furnishings industry suppliers, vendors, affiliates, and other organizations. For more information on the NAHFA visit www.nahfa.org.